The ‘Road Trip’ Project


In November of 2016, Racquet Studio completed Australia’s first ever visual tour, flying Bob Sala from Germany to Australia, alongside talent from all over the country. Co-presented by Topdeck Travel, across seven days, a great team shot more than 800 finals and five hours of video footage. During the Road Trip, we worked with 70% of our ‘goal’ labels. From full campaigns to organic digitals and TVC-quality video; if it was visual content, we did it. It was hard; there were casualties, but we made it. And we're already planning the next one. Who wants in?